SEO(Search Engine Optimization) is everything for a blog or website. A Blog cannot succeed and rank well which is not well optimized, pages should always be well optimized to be found in search engines.
There are plenty of aspects to look on while posting, we are going to look on one of them OnPage SEO, following this will dramatically increase your Alexa Rankings.
Doesn’t matter what rank you are right now, applying few steps and following those going further in all the posts will enhance the rankings undoubtedly.
For beginners, it might too much confusion of hearing a lot about SEO all over the internet, and undecidable what to do and what not to do. Here I tried to make it very simple and following these things will get better results.
Here I tried to make it very simple and following these things will get better results.
Why is OnPage SEO so Essential For WebPages
As mentioned above, we came to know about SEO (Search Engine Optimation) has the important part to rank our web pages at the top of Search Engines. So here meant to say is, writing is not being enough on the blogs.
We need to follow certain rules for our web pages to be found in search engines and that’s why we do blogging isn’t, to rank higher and keep on growing. As making revenue only depends on the views you get from Search Engines.
More traffic more revenue and satisfaction. SEO is not just a word, it’s a process which we need to follow for our web pages without failing.
1. Catchy Title why?
The Post Title has one of the most important factors in SEO, It should be related to the topic and should be very interesting and catchy for the viewer, thus tends to bring an increase in the CTR.
A post with a catchy Title’s with the main focus keyword in it always get rank better. Hence improves SEO visibility and floods the organic traffic.
By placing the right title you can make the reader curious. And rest job will be done by our awesome content.
So we need to plan the title very carefully and moreover, the Title must contain the keywords at the beginning of it.
For an Instance – This post Title, we are explaining about On-page SEO, and those words are at the beginning 3 words, and the keywords should also be the same.
Then we say the Title is well optimized. We can apply the same process to the subtitles as well, by using the same kind of keywords in it.
But things to remember that it should not look too spammy, repeating the same word again and again. Here we need to be a little strategical.
2. URL Structure
Permalinks are most of the time ignored by the users. You need to make sure that your page Url should be short and contains some focus keyword in it.
Because a sweet and short URL structure with focus keyword helps in rankings in the top of the search engines. Avoid using stop keywords in the slug to make it cleaner and SEO friendly.
Most common stop words examples are – a, the, and etc.
Some of you might be thinking of why media when we are talking about a blog’s OnPage SEO. Well, we all will agree to one thing, that sometimes pictures speak more than the words.
So adding some high quality and meaningful photos related to the topic will always be a good choice. As it engages the reader (audience) very well and also helps to understand the post.
As it binds the reader to the blog for a while, it reduces the bounce rate as well.
4. Outbound links
When we assign some hyperlinks on our web page, which actually takes to another web page. Importantly should be linked to other reputed websites. So that we can also gain some extra web traffic.
Now the question is how it will enhance our blog traffic by assigning some links to the other reputed blogs.
So here by linking to the other websites, we are using their established credibility, and when we link our texts to their websites or blogs, it creates some backlinks for the same, which will enhance our blog traffic as well going further.
Backlinks are very important for web pages and it plays the very important part in SEO. So we should not hesitate at all, we should definitely put 3-5 links on a page to be more SEO friendly.
5. Page Speed
This is the first thing which we should look on after creating a blog. Obviously, it’s the main signal of the SEO.
The more its optimized, more it will load faster. In fact, a viewer won’t be staying on a page to which takes years to load, isn’t it? They might be closing the browser tab immediately.
Ask a question to yourself what you would do in such circumstances? We use to do the same right.The answer would be yes..!!! obviously, it will be too frustrating for anyone.
Even in the case, they wait for your page to load 4-5 seconds, but they might not visit from the next time.
In blogging, it’s good to have the new visitors, but only because of returning visitors the blog survives and be at the top of the search Engines.
We should never lose the returning visitors at all. In order that to happen, we should always keep an eye on our web pages loading speed and optimizing it regularly.
Why such things happen
Using a lot of widgets, add-on, gadgets may decrease the web page speed. Avoid too much script, unless it is necessary for the blog growth. And optimizing images also can be taken as a priority.
6. Keyword Research
We should choose the keywords very precisely. There are many good keyword Finders in the market to make use of. And those do the job very efficiently.
Do some research on the keywords which is necessary, if your blog is not so authoritative, you won’t be able to rank for the high competitive keywords, so never ignore the low competitive keywords at all.
Tools will generate 100’s of relevant keywords for your seed keyword. But you should not choose all the keywords because stuffing too many keywords are not good for blogs health.
Using the main keyword 3- 4 times in the content would be ideal if the content is long enough, for instance, 1000 words at least.
I would place the keyword once in first 100 words, then once in the subheading and the last one, probably at the last paragraph. That was just for example.
Pick some LSI keywords of your to focus keywords and sprinkle those gently into the content, and make sure it should be readable. There shouldn’t be any hiccups in the content flow.
Tools work great to find keywords, but also think of how a user searches in the search engines, as we cannot rely on the tool only.
Choosing keywords with some strategy will help our pages to be found in the Search Engines.
The first 100 words must have the keywords. We must use keywords within the first 100 words of each post.
7. Mesmerizing Content
A Blog without a great and valuable content is incomplete, as we all know content is everything for the search engines. Search engines algorithm designed to serve best to the readers.
We should be very particular while writing because the quality and rich content matters, using simple sentences and words make the reader better.
Putting too many complicated words will confuse the reader, try to make it simple. And the reader will definitely getting engaged and will stay longer on your page.
8. Alt Tags for Image SEO
We definitely put some pictures in every article of yours, how about to drive traffic from those as well.
Sounds cool, isn’t it?
Yes, you can optimize the images as well for better image SEO by adding Alt Tags, which will make your web pages found in the Google image search and others search engines as well.
You can place keywords in the those, or I would recommend think as a user and tag the name which would be very relevant to the image.
9. Social Shares
Social icons are must have on a blog. It increases the shares of the posts. If the reader likes the post, he will definitely share it on the social platforms for better reach.
Place the social share icons where required and make it easier for your reader. These days there are plenty of right social platforms, where it can be shared with just one click.
There are many popular social Media plugins for your WordPress blog, which can provide you the best results.
10. Word Count
Typically, earlier the recommended word count was 300+ words. But now, this formula doesn’t seem to be working at all.
It’s been proven that the posts which have more words ranked better. The content should be relevant.
Irrelevant content cannot be appreciated at all. As mentioned a post should contain 300 words.
But if it has more, it would always be better to be found in the search engines. As content is everything for Google.